Instagram Subscriptions have opened a new income stream for content creators, allowing them to monetize their most engaged followers. Many influencers and professionals are earning lakhs per month by offering exclusive content that their audience finds valuable.
Here’s a detailed breakdown of how different creators are using Instagram Subscriptions to make serious money.
1. Fitness Coach Earning ₹5 Lakhs/Month
📌 Example: Akash Fitness
- Followers: 50,000
- Subscription Price: ₹499/month
- Subscribers: 1,000
- Earnings: ₹4,99,000/month
How He Does It:
Akash, a fitness coach, offers exclusive workout plans, meal guides, and live Q&A sessions to his paying subscribers. His audience, mostly young professionals looking to stay fit, gets access to subscriber-only workouts, personalized fitness tips, and expert diet recommendations that aren’t available on his free content. He also hosts weekly live training sessions, where he answers fitness-related questions and corrects workout postures in real-time. Additionally, premium subscribers receive customized workout plans based on their fitness goals. To keep engagement high, he provides exclusive discounts on supplements and gym gear, making his subscription more attractive.
2. Fashion Influencer Making ₹3 Lakhs/Month
📌 Example: Priya’s Fashion Tips
- Followers: 1,00,000
- Subscription Price: ₹299/month
- Subscribers: 1,000
- Earnings: ₹2,99,000/month
How She Does It:
Priya, a fashion influencer, uses Instagram Subscriptions to give her audience early access to styling tips, exclusive outfit inspirations, and behind-the-scenes content from her fashion shoots. Her subscribers enjoy subscriber-only stories and reels where she shares unfiltered, raw fashion insights, helping them style themselves better. She also collaborates with brands to offer exclusive discount codes that are only available to her paying subscribers. To make her subscription even more valuable, she conducts live Q&A sessions where followers can ask for personalized styling advice. Her premium subscribers feel special because they get a direct connection with her, making them more likely to stay subscribed.
3. Stock Market Expert Earning ₹8 Lakhs/Month
📌 Example: Rajesh Stocks & Trading
- Followers: 75,000
- Subscription Price: ₹799/month
- Subscribers: 1,000
- Earnings: ₹7,99,000/month
How He Does It:
Rajesh, a stock market expert, has built a highly engaged audience by sharing daily market insights and investment strategies. His subscription service offers detailed stock analysis, high-potential stock picks, and exclusive trading strategies that help his followers make informed investment decisions. Every morning, he posts pre-market updates, giving his subscribers a head start before the stock market opens. He also conducts weekly live discussions, where he answers questions about stock investments, mutual funds, and crypto trading. His premium subscribers get the added benefit of portfolio reviews, where he provides personalized advice on their stock investments, making his subscription highly valuable for serious investors.
4. Travel Blogger Making ₹2 Lakhs/Month
📌 Example: Rohan’s Travel Diaries
- Followers: 80,000
- Subscription Price: ₹399/month
- Subscribers: 500
- Earnings: ₹1,99,500/month
How He Does It:
Rohan, a travel blogger, offers his subscribers exclusive travel itineraries, hidden travel gems, and budget-friendly travel hacks. His audience, mostly travel enthusiasts, gets early access to detailed guides on the best places to visit, cheap flight deals, and affordable hotel recommendations. In his subscriber-only stories, he shares behind-the-scenes content from his trips, giving followers a raw and unfiltered look at his travel experiences. He also provides one-on-one travel consultation, helping his premium subscribers plan their vacations more efficiently. To add even more value, he collaborates with hotels and travel agencies to offer special discounts on stays and experiences, making his subscription highly beneficial for frequent travelers.
5. Gaming Creator Earning ₹10 Lakhs/Month
📌 Example: Gaming with Aryan
- Followers: 1,50,000
- Subscription Price: ₹199/month
- Subscribers: 5,000
- Earnings: ₹9,95,000/month
How He Does It:
Aryan, a gaming content creator, has built a massive following by streaming popular games and sharing pro-level gaming strategies. Through Instagram Subscriptions, he offers subscriber-only gaming tournaments, private gameplay sessions, and exclusive early access to new gameplays. His audience, mostly gaming enthusiasts, gets to participate in gaming challenges with cash prizes, which makes his subscription highly attractive. He also provides one-on-one coaching sessions, helping players improve their gaming skills and climb the ranks in competitive gaming. To keep engagement high, he hosts live Q&A sessions, where he answers gaming-related questions and shares insider tips. His unique approach has helped him convert thousands of his followers into paying subscribers.
How You Can Start Earning from Instagram Subscriptions
If these creators are making lakhs per month, you can too! Here’s how you can get started:
✅ 1. Choose a Profitable Niche – Pick a niche where people are willing to pay for exclusive content (fitness, business, gaming, fashion, etc.).
✅ 2. Offer High-Value Content – Provide content that people can’t get for free (tutorials, exclusive insights, Q&A sessions, discounts, personalized advice).
✅ 3. Set an Affordable Subscription Price – A price between ₹199 to ₹999 works best for Indian audiences.
✅ 4. Promote Your Subscription – Use Instagram Stories, Reels, and Posts to show why your subscription is worth it.
✅ 5. Engage with Your Subscribers – Keep your subscribers happy by interacting with them, answering questions, and providing consistent value.
Can Instagram Subscriptions Make You Rich?
💰 Yes, but it requires strategy, consistency, and audience engagement.
🚀 It’s not a get-rich-quick scheme, but a powerful income source for dedicated creators.
🛠️ Combining subscriptions with brand deals, affiliate marketing, and online courses can boost your earnings further.
Would you try Instagram Subscriptions? Drop your thoughts in the comments below! 🔥
